统计研究 ›› 2000, Vol. 17 ›› Issue (12): 10-14.
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何晓群, 陈少杰
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HE Xiao-Qun, CHEN Shao-Jie
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Abstract: Conjoint analysis is a multivariate technique used specifically to understand how respondents develop preferences for products or service. Conjoint analysis gained widespread acceptance and the application of conjoint analysis spreading to many fields of study.
何晓群, 陈少杰. 联合分析及其在公寓调查中的应用[J]. 统计研究, 2000, 17(12): 10-14.
HE Xiao-Qun, CHEN Shao-Jie. Conjoint analysis and its application in the survey of apartment [J]. , 2000, 17(12): 10-14.
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