关键词: 农村劳动力非农化, 最优尺度回归分析, 个人因素, 家庭因素

Abstract: Based on the survey data of 1674 rural labors in Shandong Province，by using the optimal scale regression analysis，the paper has analyzed the individual and family factors that influenced the non-agriculturalized level of rural labors．The result indicated that the top three influential factors in individual factors are: whether he/she had technical expertise，whether he/she had taken the vocational training and his/her age，while the per capita arable land area is the most influential in the family factors．

Key words: Rural Labors Non-agriculturalized, Optimal Scale Regression Analysis, Individual Factors, Family Factors